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Imagine one product that helps deliver smooth, glass-like hair and an effortless blow-dry every time. Sounds dreamy, right? JOICO has... from Glass Hair Goals: Meet JOICO Dream Blowout Glass™ 72hr Frizz Fighter
How often do you think ‘if only I could start with better hair?’. Imagine a client walks into your salon... from When great colour starts before the colour service
As temperatures rise and holiday season gets underway, most clients know the importance of protecting their skin from the sun.... from Summer is in the Hair
This season, JOICO is celebrating the power and versatility of warm hair color with their new campaign Glow Warm. In... from Glow Warm Collection
Blonde has always been at the centre of my work – not just as a trend, but as a true... from Bona Jörg: Are blondes big in business?
This season is all about radiant shine, healthy-looking lengths and beautifully personalised colour, with warm, glowing tones replacing bold, high-maintenance... from How to Achieve Healthy, Glossy Hair
Miki is bold, vibrant, fiery – this shade is the ultimate powerhouse red. The perfect colour companion to show off... from Get he look: Miki
This super rich yet creamy brunette gives Maria’s hair a truly mesmerising shine, showcasing the hair’s health. This palette of... from Get the look: Maria
Dark, rich, and seductive – Ines’ alluring brunette lures you in. Full of depth and dimension, this multi-dimensional shade has... from Get the look: Ines
Paying homage to JOICO’s Californian roots, this golden, glistening blonde for Jeanie is beaming with health. Lighter ribbons are blended... from Get the look: Jeanie
With warmer days, comes warmer tones. It’s true, when seasons shift so does the mood for hair colour. With JOICO... from JOICO Glow Warm: Adding Warmth and Radiance to Every Hair Color
Bruno Marc Giamattei is a respected name in the hairdressing industry and an ambassador for the Fellowship for British Hairdressing.... from Behind the Kit: Bruno Marc Giamattei’s Styling Essentials
