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Colour and style at the Oscars

What better time to debut a new trend or hairstyle than at the Oscars. Statement looks were in abundance for 2024, from Billie Eilish’s voluminous blowout to Oscar winner Da’Vine Joy Randolph’s blonde Old Hollywood waves. If it were up to us hair would have its very own award for the night. Here’s what the hair experts at Joico enjoyed most from the night…

Sydney Sweeney at the Oscars. Pic courtesy of Instagram @sydney_sweeney

All about style

“The Oscars this year showcased a stunning array of voluminous bobs! I love this trend as it exudes timeless elegance and modern sophistication. From Florence Pugh’s gentle waves to Zendaya’s sleek and polished bob and America Ferrera’s luscious curl. My personal favourite had to be Sydney Sweeney’s effortless, textured bob. These celebrities proved that this versatile style is here to stay and can be tailored to suit any individual’s unique personality and aesthetic.” Gill Berry, JOICO

Jennifer Coolidge. Pic courtesy of Instagram @jennifercoolidge


“The 2024 Oscars celebrated the versatility and allure of irresistible blondes. Anya Taylor-Joy’s stunning long blonde locks were an absolute showstopper, commanding attention on the red carpet. We also witnessed more relaxed and effortless blonde looks from the ever-charming Jennifer Coolidge, the iconic Margot Robbie, and the captivating Jennifer Lawrence, proving that blonde hair continues to be a timeless and adaptable choice for Hollywood’s leading ladies.” Dan Spiller, JOICO

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