Lumi10 and summer colour with Paul Watts
With summer just around the corner, now is the time to streamline your diary and ensure your services are as... from Lumi10 and summer colour with Paul Watts
Festival Hair
Festivals are back for 2022 and we can expect to see a celebration of fashion and hair to rejoice in... from Festival Hair
Masterpiece BTS
Here is your exclusive behind the scenes, backstage access to the 2022 Vero K-Pak Color Masterpiece Collection from Joico! A... from Masterpiece BTS
Scandi Blondes
Starting her hairdressing career when she was only fourteen years old, Daniela Engstrom soon knew she had a real passion... from Scandi Blondes
Iconoclassic
Six contemporary images which live up to their individualistic name tag, the latest collection from the Marc Antoni Group showcases... from Iconoclassic
Meraki
Meraki – the latest collection from Joico creative artist and Joico european design team member. Sevda Durukan shows the wide... from Meraki
Pop up
Pop Up is the latest collection created by Joico European design team member, Robby Osselaer and Joico European colour design... from Pop up
Masterpiece Collection
The brand-new Vero K-Pak Color Masterpiece Collection from JOICO. The 2022 Masterpiece Collection from JOICO inspires creativity and celebrates JOICO... from Masterpiece Collection
A joi-ful event is coming
A digital hair event like no other is coming to your screens on 31st January – JOICO brings you JOINATION!... from A joi-ful event is coming
LUMI10 is transforming colour for hairdressers
For hairdressers, time is always of the essence. Despite planning your diary down to the minute, things come up and... from LUMI10 is transforming colour for hairdressers
JStayReady x JOICO
JOICO is delighted to announce the addition of JStayReady (@jstayready_on Instagram) to the healthy hair family. Jared Henderson has been... from JStayReady x JOICO
Anti Ageing Colour and Trends
When we think of hair colour, anti-ageing may not come to mind, however dull de-moisturised hair can transform the appearance... from Anti Ageing Colour and Trends
