Working with textured hair

It’s always daunting to engage a new service in the salon. Textured hair quality in the salon is super important, and the journey towards achieving this can take time. Read on if you want to start working with textured hair or want to improve the textured hair services you already offer. Offering high-quality services for textured hair involves careful planning and commitment. To help you start, Avlon shares its top tips:

Caroline Hu SS24 PFW hair by Uberliss team

Education

Invest in education for yourself and your team. Learn about Afro and textured hair care techniques, styles, and trends—partner with product manufacturers like Avlon that offer training and support.

Specialisation

Consider upskilling in specific Afro/textured hair services. Consult a specialist business advisor to determine which services best suit your salon. These will be based on your target clientele and location.

Caroline Hu SS24 PFW hair by Uberliss team

Assess your team

Evaluate your teams’ skill sets and identify areas needing additional training. Begin by bridging the texture gap within your current services, such as shampooing, styling, cutting, and colouring.

Product selection

Add Afro hair-specific products to your portfolio. Afro-hair has unique needs, and clients appreciate it when you use products designed for their hair type. Ensure you stock a range of suitable products.

Avlon Classic collection

Pricing

Set pricing that reflects the specialised nature of Afro and textured hair services. Consider the time, resources, and expertise required. While some services may take longer, the higher client frequency can compensate for it.

Marketing

Promote your new Afro and textured hair services through targeted marketing efforts. Show your expertise, specialised products, and commitment to texture hair equality in your promotional materials.

Avlon classic collection

Feedback and adaptation

Continuously gather client feedback and adapt your services accordingly. This will help you refine your offerings and meet the evolving demands of the textured hair market.

By taking these steps, your salon can contribute to texture hair equality and tap into the growing demand for Afro and textured hair services in the industry.

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