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The #SKPCollective is now here…

This last year all we’ve talked about is going digital. As a hairdresser there’s a pretty slim chance you’ll be out of work because a computer can do it for you. However, what about your online footprint? You still need promote your business digitally for success.
Without further ado, Schwarzkopf Professional’s brings us #SKPcollective. It’s one and only goal is to support the stylist and their salon in effectively promoting skills, business offerings and Schwarzkopf Professional products.
The #SKPCollective stylists will receive bespoke training focused on social media. How to utilise it effectively, how to present themselves and their business effectively and the opportunity to put it all into practice. Throughout the year they will receive content generation opportunities from editorial shoots with fashion brands to behind the scenes at hairdressing’s biggest shows.
Let’s meet the social savvy six…

Justin Mackland, Ishoka (@justinatishoka)

Ashleigh Farelley, Hair By Ashleigh (@_hairbyashleigh)

Darcey Clarke, Ashley Gamble (@darceymariahair)

Stacey Whyte, Cheveux (@cheveuxsalonx)

Rebecca Jacques, Daniel Granger (@rebeccajacques_hair)

Justine Weir, Tweedie & Marshall (@_styledbyjustine)

Follow #SKPCollective to keep up to date with what the team get up to.

For more news from Henkel, click HERE.


Respect is a hub for UK hairdressers of all ages and stages to find out what We LoveWe Hear and We See as the best product launches, styling advice, hair tools, education training and seminars and hair shows! Sign up to our newsletter which is sent fortnightly direct to your email, so you stay up-to-date with salon styling information, trends in session work, advice on presenting on stage or progress in educating – whatever your interest, whether you’re a trainee or creative director, an educator or team leader, you’ll find all the opportunities and ideas on

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