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Managing expenditure in the cost of living crisis

With increases in the cost of living affecting businesses and clients equally, there’s so much to be concerned about economically. However, by using Fresha as your business software, you can save money, protect your business against lost income from no-shows and late cancellations, save cost and accelerate growth.

“Many hair, beauty and wellness businesses are still paying expensive subscription fees for salon software, but this is not necessary,” says Fresha CEO and founder William Zeqiri. “Fresha has always been subscription-free and it gives salons, spas, men’s grooming and freelance businesses the most advanced, feature-rich software for free, with a wide range of easy-to-use-features. Now the time for salon businesses to make paying subscription fees for salon software a thing of the past, and we’ve made that possible!”

Over 60,000 partners and millions of clients can’t be wrong

With over 60,000 businesses and 200,000 hair, beauty and wellness professionals using Fresha, the platform has already processed 450 million appointments via its consumer-facing website and app. In addition to making light work of appointment and calendar management, using Fresha’s simple-to-use marketing tools helps you to boost and protect incomes too. Automated and Blast marketing campaigns are easily set up to keep in touch with your clients and reward their loyalty, for example, whilst appointment reminders and Fresha’s new deposits feature protects your business from no-shows and late cancellations. 

Maximise your revenue potential 

Another recent feature innovation is Fresha store. Perfect for salons that are yet to tap into online retail opportunities, it’s easy to set up an e-commerce store and start selling products to clients, all from within the Fresha platform. Creating and managing your store and business cost couldn’t be easier, with low stock notifications and automatic stock syncing ensuring your clients’ favourite products are always available to buy. By promoting your store on your website and social media, clients can collect their purchase from your salon, reserve for their next appointment, or select delivery options. This feature is already maximising revenue potential for salons by transforming the online shopping experience for clients. 

Transforming the software landscape for hair, beauty and spa businesses

Fresha’s position as the #1 beauty and wellness software has come as a result of a global investment strategy that has driven it to the position of world’s leading, and fastest growing, salon platform. Backed by New-York based equity firm General Atlantic – the investors behind tech giants including Facebook, Snapchat and Airbnb, along with other investors including global beauty entrepreneur Huda Kattan, Fresha is valued at over $640 million.

“This depth of resource has seen an acceleration in our global presence both among professional hair, beauty and wellness partners using Fresha to manage, promote and protect their businesses, and consumers who use the website and app to discover hair and beauty services and book and pay for appointments online,” says co-founder Nick Miller. “It’s also enabled us to introduce innovative new features that make Fresha even more integral to the running of our partners’ business. Using Fresha, salons only pay as they generate income from services and product sales. By only charging 2.19% + $0.20 for each transaction when using Fresha payments to process online payments and in-person transactions, this model enables us to provide our software and a wide range of features for free, alongside optional, paid-for premium features.” 

Fresha breaks into the Marketplace100 as the world’s top ranked salon software

Testimony to the progress Fresha is making is its ranking on the Marketplace100 by a16z + Future list delivered by Californian Venture Capital firm Andreessen Horowitz. Compiled using data from Bloomberg Second Measure, Apptopia and Similarweb, this highly respected roundup of the world’s largest consumer-facing start-ups and private companies ranks Fresha at 43rd; the highest placed company in the global hair and beauty market.

“This ranking is significant for Fresha,” adds William Zeqiri. “We’re making a huge impact on the global stage; this is driven by a transformation in terms of how our partners have embraced technology and are using Fresha to manage their businesses. It’s also a reflection of how Fresha perfectly syncs with consumers and the way they now find the ideal salon, and book and pay for services and products online.”

To achieve complete business efficiency – regardless of how many team members or locations you have – to promote your services, run marketing campaigns, retail online and protect

your business against no-shows and late cancellations, join or switch to Fresha today!

Join Fresha free and start transforming your salon business and managing expenditure in the cost of living crisis https://www.fresha.com/for-business

For more Fresha news, click HERE.

 

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