New Global Managing Director of Cloud Nine, Stephanie Mason, is taking the reins of the international hairstyling brand at a pivotal moment. In her new role, Mason will spearhead Cloud Nine’s growth and expansion plans worldwide. She joins as the company embarks on a rebrand that is bold and set to challenge category norms.
“We’re not only entering a new phase of exponential growth here at Cloud Nine; we’re also doing it differently. Our rebrand is not just meaningful—it’s grounded in our values, with product innovation and excellence at the core. These, combined with team talent and working in close partnership with stylists, will see Cloud Nine instil a new era in heat hair styling. One where consumers will actively seek out our Intelligent Hair Technology—tools which adapt to your hair’s specific needs to promote strength, glossiness and long-lasting health.”
Having started her first business at 23—Showpony—which she scaled to 22 countries before its 2023 sale to Kevin Murphy, Stephanie Mason is no stranger to the hair industry. Following her breakout success, she helped several brands to grow and navigate the realities of scaling globally, before joining Cloud Nine.
Stephanie credits an environment that nurtures female leadership and innovation for her career success: “Cloud Nine Honorary Chair, Susan Powls, has always been a great inspiration to me. Entrepreneurial success stories like Susan’s—raw, authentic, and powerful—are the foundation of our brand and, I believe, the key to connecting with our customers on an even deeper level. As women, we all know what it’s like to be written out of the narrative—now it’s time to own our triumphs and support others to do the same,” Stephanie said of her appointment.
Martin Rae, Chairman of Cloud Nine, said, “Since joining the business earlier this year, Stephanie’s expertise and contribution have proved invaluable to fuelling our continued double-digit growth.
“Female leadership has always been a huge part of Cloud Nine. When my mum first founded ghd in the early 2000s, she was an innovator who fought hard to have her ideas acknowledged. As a business where 67% of our workforce is female, we’re proud to continue our legacy of elevating and crediting leaders like Stephanie Mason. It’s important for our brand, the industry and our team that women are front and centre as we champion this new era of healthy hair styling.”
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