If you’re not yet acquainted, then let’s do the honours! Meet evo, the Australian-born and raised brand we love for being truth-speaking haircare that gives professional results. No myth, no gimmicks, no imaginary technology.
Let’s tell you more
Ever since 2005, evo says it has sought to cut through a hair industry arguably awash with over-inflated truths, big brand baloney and unrealistic standards of beauty. Could they be the first brand to speak the truth with individuality and integrity? We’re liking their style already…simple, easy to use, demystifying!
evo shouts out for what it believes in. The brand is built on a foundation of honesty and seeks to create hardworking products that do what they say… without selling you the answer to life, love and other woes.
Yep! This is a family-owned and operated brand. evo believes beauty is abundant and not confined to a bottle… because looking good is feeling good… and is dedicated to raising the industry’s standards, advocating for a little less truth-stretching and a lot more honesty.
Be part of the story
You can join evo on the road to achieving these values. The first mission is ‘saving ordinary humans from themselves’. Let’s explain: By offering products that respect people and the planet, evo challenges the status quo to make people think for themselves and inspire change for the better.
Take on board, evo isn’t merely a haircare brand, it is a full-concept destination for salons and consumers alike. You’ll be working with and sharing with clients a limitless palette of out-of-this-world colour, a unique colour maintenance system, and an infinite care and style collection for any and every hair type.
evo’s commitment to bringing about change for the better starts with a cruelty-free Peta accreditation, and predominately vegan ranges. It extends to several impactful initiatives including the use of FSC® certified-recycled paper and hardwood, a transition to post-consumer recycled plastic packaging, the offset of Carbon emissions, and the promotion of a greener salon industry in partnership with Green Circle Salons.
People-first
A long-term commitment to people-first causes has seen evo partner with Short Back and Sidewalks who provide haircuts to those experiencing homelessness, free of charge and free of judgement. The brand donates product to not-for-profits and homeless shelters. evo has also joined forces with Plastic Bank to prevent plastic from entering the ocean while helping lift people out of poverty. This means that for every evo retail bottle sold, Plastic Bank collectors will collect the same amount of plastic from the environment.
evo’s community of free-thinkers believe high-quality, professional haircare should come with a commitment to truth and a side of personality. So, what are you waiting for? Join the movement today.
For more information visit: evohair.com
@evohair @evopro #evohair
For more evo news on Respect For Hair click HERE
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