Are you a documentary lover? We are thrilled to share that one of the latest multi-award winning documentaries to come onto Netflix – Kiss The Ground – has been Executive Produced by John Paul DeJoria and Angus Mitchell from John Paul Mitchell Systems. Amazing to see strong figures of our industry getting involved in such ambitious projects with a strong message. If you haven’t watched Kiss The Ground yet, put it in your Watchlist, as it’s a truly eye-opening film.
Precious soil
The documentary focuses on the importance of …soil! Science experts and celebrity activists unpack the ways in which the earth’s soil may be the key to combating climate change and preserving the planet. Narrated and featuring actor and activist Woody Harrelson, Kiss the Ground is an inspiring and ground-breaking film that reveals the first viable solution to our climate crisis.
This movie is positioned to catalyse a movement to accomplish the impossible – to solve humanity’s greatest challenge, to balance the climate and secure our species future. Kiss the Ground reveals that, by regenerating the world’s soils, we can completely and rapidly stabilize Earth’s climate, restore lost ecosystems and create abundant food supplies. Using compelling graphics and visuals, along with striking NASA and NOAA footage, the film artfully illustrates how, by drawing down atmospheric carbon, soil is the missing piece of the climate puzzle.
”This film represents the culmination of tens of thousands of hours of research by scientists around the world who have finally cracked the code on managing climate change—before it’s too late,” says Josh Tickell, author of the book Kiss the Ground, How the Food You Eat Can Reverse Climate Change, Heal Your Body and Ultimately Save Our World. And as the experts share in the film, positive change can happen rapidly.
”We get the soil right, we can fix a lot of our issues,” says Ray Archuleta, Conservation Agronmist, NRCS, at the start of the film. ”Healthy soils lead to a healthy plant. Healthy plant, healthy animal, healthy human, healthy water, healthy climate.”
Narrator Woody Harrelson takes the viewer on a journey, looking at the history that lead to this soil crisis, the role of carbon in our world and the science and solutions that can make the difference. The documentary does a wonderful job of breaking the topic down, with graphics to illustrate the point for viewers and drive home the urgency for every single one of us.
In addition to researchers, medical experts and agriculture experts, advocates including Ian Somerhalder, Gisele Bündchen, Jason Mraz, Patricia Arquette, and David Arquette join in to discuss the issues and raise awareness, making it even more interesting and appealing for a wider audience. 
Directed and produced by Sundance Award-Winning filmmakers Josh & Rebecca Tickell, Kiss The Ground is the winner of 25 awards and counting; we think this is more than enough to make it a must-watch for the weekend, right?
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