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Goldwell and KMS Global Experience goes digital

GoldwellThe Goldwell and KMS (the group Kao Salon) annual Global Experience is a celebrated fixture in the hairdressing calendar but for obvious reasons the group has cancelled its competition in Amsterdam for 2020 and taken things digital, meaning that more stylists than ever from across the globe can join in.

“Despite the unprecedented challenges these last several weeks have presented to the salon industry, we, as a family have found the ability to learn, adapt and rise side-by-side. We look forward to hosting industry professionals and our salon partners in this new digital experience for the very first time which will include dedicated brand experiences, education and our Global Creative Awards, showcasing next level creativity,” says John Moroney, VP Creative & Communication of Kao Salon Division.

GoldwellThe Global Creative Awards

The Global Creative Awards will be moving forward as planned and details for participation will be shared in the coming months. The deadline for entry has been adjusted, and submissions will be accepted from June 15th to July 15th for technical categories, and July 31st for editorial categories.

Check back for more details and join the Goldwell and KMS Global Experience.

For more of the latest industry news, click HERE.

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