Just in case you wonder what the next absolute trend might be, the answer is curls! The new generation perm is set to be the next big hair service and salons can now put it on their on- demand list and grow their profit margin. Karine Jackson at Karine Jackson Hair & Beauty in London has been recently doing an average of 4 perms a day (£72k of additional revenue in the last 12 months!) representative of 4% of the salon’s takings. With salons opening again now, Karine is joining Alan Howard and partnering with Hairflair to present a free perm webinar – and you don’t want to miss that!
Perming sits alongside colour and cut as an additional complementary service – a no brainer for salons – and has been covered extensively in the consumer press. Curlformers are at the forefront of the new style perms offering an innovative update on this classic technique. The brand has been featured in The Guardian, Marie Claire, Evening Standard and The Pool. The unique patented mesh construction enables perming with no winding, no end papers, no mess, effectively removing the opportunity for human error such as fish hook ends or uneven winding. What’s more great is that HairFlair is available to support salons with education virtually while social distancing measures are in place.
What you will learn
The 45 minute perm webinar will be hosted by Karine and Alan on Thursday June 25 at 11am; aimed at hairdressers who are interested in perming for the first time, or keen to learn the new Modern Wave technique. Tune in then!
Here’s what to expect:
- How to introduce the service to your salon
- See Karine demonstrate the Modern Wave technique using Curlformers
- Learn about the consultation, strand testing, managing client expectations and aftercare
- How to market the service to gain new clients
- Ask HairFlair educator Carolyn Walker questions in real time during the webinar – Q&A to follow the webinar
To register and watch for free click here https://event.webinarjam.com/channel/AlanHoward
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