ghd platinum+

Platinum + is your essential tool for versatility

Lauren ghd: always a good news story

Forget what you know about hair straighteners, the ghd Platinum + styler changes the game almost as significantly as when the brand’s first model launched 20 years ago. Gone are the single sensor and ceramic technology and its goodbye to the snapping hinge. The GHD Platinum Plus styler is smart, sleek and and super.

Featuring groundbreaking new straightener innovation – ultra-zone with predictive technology – the new ghd platinum + responds to your clients’ hair and the way that you style, controlling heat more effectively and predicting their personal hair needs, to give ultimate results and stronger, healthier hair.

Developed by ghd scientists and engineers over five years, new ultra-zone with predictive technology is the latest breakthrough in heat styling and guarantees homogeneous heat across the whole straightener plate.

Adam Reed is a huge fan. He explains: “ghd has just made the best straightener even better! The thing that I love most about ghd platinum+ is that it features the most incredible technology that adapts to every individual’s hair needs and this has made styling so easy for me. No matter whether a client has super thick hair or incredibly fine hair, I know that by using platinum+ I will get a consistent result and a beautifully smooth finish across every hair type.”

For more good hair news from ghd, click HERE.

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