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Tinta Color

Tinta Color

A revamp of the popular Tinta Color range from Keune Haircometics catches our eye – literally! Brand new colours, improved performance and more sustainable packaging makes for an alluring proposition. The key technology update is to create a vegan formula that is 75% more nourishing. The brand’s updated formula protects and future proofs this most popular colour line. And the brand imagery is fun!

Tinta Color 2023

Keune Tinta Color
Great choice of colour with Tinta Color

The updated Tinta Color range also consists of 10 additional colours, including a new range: Shade Shifters. With providing these 3 new base-free mixers, hair stylists can create up to 650 (!) custom colours.

Keune Tinta Color

The complete range contains all-vegan formulas with a nourishing complex and color protection complex, delivering the best hair colouring results with: 
• Up to 75% more fiber nourishment (when used with ACP vs non-conditioning shampoo)
• Colour protection and up to 59% less UV damage (compared with Tinta Color without colour protections complex)

And the results don’t lie. The company’s clients experience rich colours and intense vibrancy with up to 100% grey coverage, superior shine and conditioning, and a healthy and nourished look (based on panel tests). 

Keune Tinta Color


 Amongst other sustainability goals, Keune Haircosmetics aims to use 100% recyclable, re-usable and/or refillable packaging by 2028. That’s why the new Tinta Color range… 
• is made out of 100%* recycled aluminium, decreasing the use of virgin aluminum by 82 tons** per year
• has black tube caps made of PCR plastic, saving on 8 tons** of virgin plastic per year
• enables for up to 71 tons** plastic to potentially be sorted and recycled***. Thanks to the new Developer packaging 

*of which more than 95% post-consumer recycled aluminium /  ** based on 2021 sales quantities / *** assuming a local recycling infrastructure

Keune Tinta Color

A great proposition

Tinta Color 2023 is a huge step forward for the company, the hair stylist, their clients – and the planet. Keune Haircosmetics will continue to improve and innovate while maintaining the high level of performance needed by hair stylists to create colours like no other. The 10 new shades of Tinta Color are available from February 2023. 


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