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Luke Benson talks trends

Luke Benson, session stylist and former London Hairdresser of the Year, comments on the latest trends in men’s haircuts. With a long client-list of popular celebrities, Luke is sure to know exactly what he’s talking about when it comes to trends. What’s hot right now, we ask? Luke says more ‘grown out’ cuts are in, moving away from short, tailored looks. Let’s take a closer look at what this means in practice…

Luke Benson and his work

Luke Benson’s grooming clients include Tom Grennan, Roman and Martin Kemp, George Ezra, Liam Payne, Joe Dempsie, Louis Tomlinson, Joe Jonas and more. Quite the portfolio! When asked about this season’s trends in men’s hair Luke tips easy-to-wear, longer looks with natural texture. Luke says, “We’re seeing a lot more grown out styles on guys without it being long, moving away from fades and super short cuts. Look at Paul Mezcal’s shape for inspiration; he’s got a modern mullet with length at the back and sides but tapering at the sideburns.” 

Tom Grenan
Tom Grennan

So, what exactly is Luke doing for clients? He breaks it down for us:

Luke Benson: For Tom Grennan’s new album launch I’ve done something similar (to Paul Mezcal) which works with his texture. I’ve taken the taper in right at the front, but used his natural movement everywhere else. With a low fade, embracing his curls, I added some scattered lights to enhance that natural texture. 

For a recent shoot with Patrick Gibson, I gave him a soft haircut to complement his natural texture, keeping the length at the back and sides to retain a clean, tailored finish. I’m keeping Roman Kemp’s cut a bit longer than we used to, because it’s a little bit softer. This is great for TV as it appeals to everybody. Technically, you’re cutting it through the fingers, using a square layering technique. Or a soft scissor over-comb using a wide-toothed comb. Adding a lot of texture, point-cutting to reduce some weight and then working visually with it. 

It’s important to take hair growth patterns into account; thinning thick areas where you want to reduce weight or take away. Keep the edges sharp and clean up neck hair if someone with shorter hair wants to grow it out (for a maintenance haircut). If this is kept clear it makes the growing out process easier. 

My product tips for styling this look include Keune Curl Cream applied to damp hair, or Keune Style Soft Mousse and Style Salt Mousse which can be layered together for more hold. I like a texturizing spray or spray wax to give hold without being claggy like a pomade can be. If you want the hair to move just apply product to damp hair then a very light mist of soft hairspray when dry.

We look forward to seeing how you try this ‘grown out’ trending look on your own clients.

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