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JOICO signs Lady Gaga stylist Frederic Aspiras

Lady Gaga
Images courtesy of @ladygaga Instagram

Already nominated for the industry’s top prizes – SAG Awards, The Golden Globes and the Oscars – Lady Gaga’s star is shining brighter than ever, which means her iconic looks on the red-carpet and upcoming Las Vegas residency will be in the spotlight. We’re totally gaga over her current blonde bombshell hair shade, which is the handiwork of super stylist Frederic Aspiras and the best news is, he’s just entered an exclusive partnership with JOICO, so we’ll be able to keep you up to date with all the goings on.

It must be love

The coming together of this shining hairstyling star and the company known for its healthy hair innovations was a no-brainer. With his countless examples of supreme-Gaga hair, Aspiras needed a hair colour that could keep her locks supremely shiny and healthy looking, as well as care and styling he could not just count on. Whether editorial in high-fashion or commercially chic, Aspiras will be bringing high-style and glamorous looks throughout Lady Gaga’s 2019 appearances, red-carpet events, and tours.

Lady Gaga
Images from @joico, @ladygaga, @fredericaspiras on Instagram

Perfect partners

Throughout the partnership, Aspiras, together with JOICO, will bring audiences monthly how-to’s and color formulas on Gaga’s hairstyle and color looks, that are perfect for the inquiring minds of fellow hair-professionals eager to learn and match up their own skills. What’s more, there will be tips, hair-hacks and other hair secrets that will be friendly for at-home, everyday #hairgoals.

“Partnering with Frederic will be amazing during a pivotal moment in both his and Lady Gaga’scareers. There is so much talent they will be sharing with the world this upcoming year – we’re thrilled to be a part of it,” exclaims Valerie Robinett, JOICO Senior Director for Digital Marketing and Communications.

For more of the industry’s latest news, click HERE.


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