TRENDING: Visit Colour World’s online hub | Check out the Respect channel on

Search Newsletter
Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors

Jake Nugent joins Osmo

Professional haircare brand OSMO has appointed Middlesbrough based, expert colourist, Jake Nugent as a Brand Ambassador. After taking the plunge to become self-employed four years ago, Jake is overjoyed at the prospect of the new partnership with industry colour giants, OSMO. 

Following a traditional route into the industry, studying for his level 2 and 3 qualifications and becoming an apprentice at Zed Hairdressing, Middlesbrough, after five years Jake knew that it was now or never for him to take the plunge and go at it alone.  He started to throw himself into social media, building an impressive following and a name for himself. Now with celebrity clients such as Reality TV stars Becca Edwards and Amelia Lily, he is well on his way to becoming one of the top colourists in the North East. 

A fan of the brand for many years, Jake is thrilled to become part of the OSMO family where he is optimistic for many more opportunities to help grow in his career, “I love the OSMO team, and they have all welcomed me with opened arms and have already made me feel part of the family. The product range is huge, so there is no way you will not find something to suit your client’s needs whether that’s more natural tones or standout vibrants.”

Jake Nugent 1Jake is excited to continue to create his signature balayage, root smudge, and simple everyday colour looks with the “amazing products” in the OSMO range and says that the three products he simply could not live without would be the OSMO Free Hand Balayage Bleach, the OSMO Super Silver Shampoo, and the OSMO Intensive Deep Repair Mask.

“We’re delighted to welcome Jake into the OSMO family and know that with his fresh perspective and creative visions, 2021 is going to be a great year for the brand. Jake’s outstanding colouring talent, creative mind and positive attitude, made him an obvious choice and we’re excited to see what he can bring to the brand.” OSMO Brand Manager, Sinéad Mclaughlin concludes. 

For more of the latest hairdressing news, click HERE.


Respect is a hub for UK hairdressers of all ages and stages to find out what We LoveWe Hear and We See as the best product launches, styling advice, hairtools, education training and seminars and hairshows! Sign up to our newsletter which is sent fortnightly direct to your email, so you stay up-to-date with salon styling information, trends in session work, advice on presenting on stage or progress in educating – whatever your interest, whether you’re a trainee or creative director, an educator or team leader, you’ll find all the opportunities and ideas on

We love hairdressing; we see and we hear how you can become the best hairdresser, colourist and salon owner possible. Contact us if you’d like to know more about us. If it’s worth talking about, you’ll read it here

Latest News

View all News

Sam McKnight’s SS24 shows
Sam McKnight’s SS24 shows
Sam McKnight’s SS24 shows
Gift boxes for this holiday season
Sam McKnight’s SS24 shows
Somber Collection
Sam McKnight’s SS24 shows
STA Studios opens its doors
Sam McKnight’s SS24 shows
Davines Regeneration Hair Tour 2023