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House of Bloom

Keune house of bloom

Have you ever seen a house that blooms? Keune UK recently opened their doors to the House of Bloom – their brand spanking, new flagship salon and training academy. We can assure you, this space is dreamy!

The 5,700 square foot, state-of-the-art building (massive, right?) features a 29 seat salon and training academy, Comptoir Gourmand coffee shop and bakery. It is also the home to the Keune UK headquarters. Bloom Lifestyle takes on the salon operation, run by salon group owner Sheona Forrest who welcomes a brand new team including creative director, JR Slane.

Keune Haircosmetics in London

This is also now the new home for ambassadors Jo McKay, who is UK colour ambassador, and Andrew Barton as UK creative ambassador. A sensory pleasure zone, this is one heck of an inspiration for all things visual!

House of Bloom for Keune
An airy salon, with huge windows for a light-flooded space

General manager, Darren Potter says: “The launch of The House of Keune by Bloom is an incredibly exciting next step for us, and to open during Keune Haircosmetics’ 100-year anniversary, marks another significant milestone in our company’s history and our commitment to the professional hairdressing industry.”

Keune house of bloom

We wanted to make a real statement here in the UK and we believe opening a flagship salon and academy in Central London is the right move for Keune UK. We are passionate about the hairdressing industry and have always been loyal to the professional hairdresser. The House of Keune by Bloom is a welcoming, creative space that will act as a central function to support our salon network through training and education to inspire mutually sustainable business growth with our dedicated salon partners.”

Darren Potter


The doors to The House of Keune by Bloom are now open! This is more than just a salon. This creative space is a place to hang out, work, grab a coffee and be inspired, all of which are away from the hustle and bustle of the city centre. 

For more news, click HERE.


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