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Denman’s halo shines as it partners with Plastic Bank

It’s been Denman International’s mission to make a positive environmental, social and economic impact and, with Denman Brush Professional’s new partnership with Plastic Bank we think it’s safe to say, mission accomplished!

Plastic Bank want to stop ocean plastic by gathering a billion people across the world to monetise waste whilst in the process of improving lives. Plastic Bank builds ethical recycling ecosystems in coastal communities and reprocesses the materials for reintroduction into the global supply chain as Social Plastic feedstock. Collectors receive bonuses for the materials they collect which helps them provide basic family necessities such as groceries, cooking fuel, school tuition, and health insurance. So now when you choose a Denman tool, you are actively contributing to the prevention of over 45 metric tonnes of plastic from entering the ocean. That’s the equivalent of over 2.2 million single-use plastic bottles! Major brownie points.

“Plastic Bank is the most incredible initiative and we feel so privileged to partner with them,” said Chairman of Denman International John Rainey. “Enabling communities to improve their circumstances while giving the industry an opportunity to reduce their environmental impact is transformative.”

And, as if all that wasn’t enough good news for you, the Original Denman D3 Styler is now completely recyclable so when you’re done with it, you can simply pop it into the domestic recycling bin, safe in the knowledge that it will be reused accordingly. Or you can buy the pin pad separately and use the brush for even longer! Either way, it’s a small step to helping the planet. Every little helps!

For more of the latest industry news, click HERE.

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