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OSMO apoints Brodie Raeside as ambassador

OSMO has appointed its latest Brand Ambassador; Brodie Raeside. Brodie’s passion for barbering began 4 years ago and he recently opened his own shop – Heavy Hands – in Ilkeston, Derbyshire.

Whilst working in a guitar shop, Brodie was looking for a career that would challenge and excite him.  After booking himself onto a 5-day barbering course with renowned barber, Sid Sottung; Brodie was off to a flying start with no looking back. With the barbering bug firmly in place, Brodie undertook unpaid shadowing work at a local barber shop for 5 months to further develop his confidence and skills.

During his training, Brodie started attending courses with the British Barber Bash team and put himself forward for demonstration opportunities at their live events. It was through this relationship that Brodie was introduced to the OSMO brand (OSMO have been key sponsors of GBBB since the beginning).

Getting noticed

I knew I needed to go all in with barbering once I’d started to invest in my education.  It was a natural progression to stop working in the guitar shop and just go for this new career that really had me hooked.   I was attending courses and exhibitions, OSMO was always there supporting barbers and giving out these great products.  I started to buy them for my own kit bag and then when I opened my own shop in April 2021 – yep, just after lockdown! – it was a natural progression to take on the product range.  There’s so much choice for me as a barber and my customers like that there’s a wide selection of products, they can use at home too.  This is an exciting time; my shop is taking off and now this amazing role with OSMO.  2022 is going to be a great year!” explains Brodie.

Brodie’s style sees him focusing on texture and scissor work; but it’s his expertise in fades, and originality when styling that got him where he is today.

Brodie has a natural flair for barbering and his uniquely talented styling techniques really stood out to us, along with his ability for live education. It’s been a natural step to work even closer with Brodie and we know he’s going to bring lots of energy and creativity to the OSMO Family.  We’re keen to see where 2022 takes us all,” OSMO Senior Brand Manager, Sinéad McLaughlin concludes.

Fire Questions with Brodie

Favourite OSMO Products: Grooming Tonic, Matte Clay Extreme, Power Powder & Extreme Extra Firm Hairspray

3 Words to Describe You: Ambitious, Passionate, Hardworking

For more of the latest industry news, click HERE.


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