TRENDING: Visit Colour World’s online hub | Check out the Respect channel on

Search Newsletter
Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors

Kelly Shone-Adams joins the OSMO gang

OSMO has announced the appointment of its new Technical Advisor, Kelly Shone-Adams.

Kelly’s new role includes her managing the hugely successful OSMO IKON closed Facebook group, alongside Adele Clarke; host live social media technical education sessions; and deliver OSMO IKON educational courses to a selection of OSMO key distributors.

With over 28 years’ experience in hairdressing, Kelly is the owner of Technocracy Hair salon in Neath, Port Talbot. Kelly’s career has not only succeeded in the salon environment, she’s also a pretty triumphant educator too. Kelly has been educating her peers for 5 years both locally and nationally. Her new role with OSMO will enable her to further share her passion and experience for education.

And that’s not all, Kelly has been recognised for multiple awards and usually makes appearances at industry shows – including our very own Colour World.

“I’ve such a passion for our craft. I’ve loved it from day one and really enjoy how every day is different, plus how you meet such interesting and inspiring people. As an educator, it’s important to not only share my knowledge but learn from others too. Working with OSMO will be a great opportunity to grow my skills and expand my hairdressing network. Having trained in the traditional school of cutting and colouring, I’ve ensured my skills are constantly developed and strongly believe that when you create a new look, all elements of the hair style must tie together to create an outstanding overall look. I love hair, especially seeing beautiful hair that has real experience shining through. OSMO products really consider the hairdresser’s needs to enable us to create stunning results, which stood out to me when I started using the brand in my salon, ” says Kelly.

“Kelly’s experience within the industry both creatively and educationally was a real stand out point for us. We’ve been aware of her work for some time through social media interactions and using our products in her salon.  This is an exciting time for the OSMO family and it’s great that Kelly is part of the team now. 2022 will see a big focus on education both digitally and within our distributor locations and Kelly will be an integral part of this direction,” OSMO Brand Manager, Sinéad McLaughlin concludes.

For more of the latest industry news, click HERE.


Respect is a hub for UK hairdressers of all ages and stages to find out what We Love, We Hearand We Seeas the best product launches, styling advice, hairtools, education training and seminars and hairshows! Sign up to our newsletter which is sent fortnightly direct to your email, so you stay up-to-date with salon styling information, trends in session work, advice on presenting on stage or progress in educating – whatever your interest, whether you’re a trainee or creative director, an educator or team leader, you’ll find all the opportunities and ideas on

We love hairdressing; we see and we hear how you can become the best hairdresser, colourist and salon owner possible. Contact us if you’d like to know more about us. If it’s worth talking about, you’ll read it here.

Latest News

View all News

Tips from Takara Belmont
Tips from Takara Belmont
Tips from Takara Belmont
Hair resolutions for 2023
Tips from Takara Belmont
Haircare with Revlon Professional
Tips from Takara Belmont
Calling all session stylists
Tips from Takara Belmont
Spring onto the dancefloor for Charity