Toni&Guy’s Edition One collection is a spectacle of luxury, wearable hair colours for 2026. Embracing glossy brunettes, creamy blondes and reflective finishes that feel soft, healthy and effortlessly luxurious. Inspired by the season’s biggest colour trends, each look has been refined into a bespoke
Focused on bespoke colour and modern dimension, each look has been designed to feel adaptable, elevated and completely personal to the client.International technical educational director Jo O’Neill says: “This season’s biggest colour trends are all about looking polished, healthy and effortlessly luxurious. Whether brunette or blonde, the emphasis is on glossy finishes, soft dimension and colours that enhance natural beauty, creating hair that feels expensive, wearable and perfect for summer.”
Ludmilla – Lumi Blush
Inspired by: Expensive Blondes, Teddy Bear Blonde
A soft luxury blonde with rich chocolate tones and diffused honey ribbons for glossy, expensive-looking dimension.
Jo says: Lumi Blush is best created using a bespoke blonde gloss service with softly diffused ribbons of honey and caramel through the mid-lengths and ends. The key is maintaining depth at the root while introducing subtle reflective dimension that catches the light. During consultation, focus on clients looking to elevate their blondes without committing to obvious highlights, positioning the service as a low-maintenance luxury colour upgrade.
Mia – Chroma Glow
Inspired by: Cherry Cola Gloss, Candle Lit Brunette
A high-shine brunette with soft, low-contrast dimension for a rich, healthy and polished finish.
Jo says: Chroma Glow is achieved through a gloss-led colour service, combining rich brunette tones with subtle warm reflects to create a polished, light-reflective finish. Focus on low-contrast dimension and tonal refinement rather than visible colour placement. Introduce the trend during consultations with clients who want enhanced shine and richness while keeping their colour wearable and professional.
Maria – Luxe Lights
Inspired by: Buttercream Blonde, Vanilla Suede Blonde
A creamy warm blonde blending buttery gold and champagne tones for a glossy, sun-kissed finish.
Jo says: Luxe Lights is best created through fine woven highlights, balayage or micro lights, followed by a soft gloss to blend buttery gold and champagne tones. The goal is seamless brightness with softness and movement. During consultations, recommend this look to blonde clients wanting a warmer, more expensive-looking alternative to icy blondes for the summer months.
Mariam – Satin Glaze
Inspired by: Liquid Mocha, Patent Brunette, Nutmeg Brown
A reflective gloss service combining mocha and warm chocolate tones for enhanced shine and healthy-looking dimension.
Jo says: Satin Glaze works best as a glossing service layered over rich brunette tones, using reflective mocha and warm chocolate shades to maximise shine. Precision colour placement is less important than creating an ultra-reflective finish and tonal consistency. Position the trend as the perfect service for clients looking to refresh existing brunettes and improve overall hair condition and appearance.
Eden – Pure Blonde
Inspired by: Ice Blonde, Platinum Blonde
A softer take on icy blonde with seamless root melts and luminous platinum tones for a more wearable luxury blonde.
Jo says: Pure Blonde combines clean blonde lifting techniques with seamless root melting and soft toning to create a wearable take on platinum. The focus is on maintaining brightness while introducing softness through the root area for a more luxurious finish. During consultations, discuss maintenance requirements and tailor the level of brightness to suit the client’s lifestyle.
Yente – Tailored Tones
TONI&GUY’s bespoke colour service, tailored collaboratively between guest and colourist for a completely personalised result.
Jo says: Tailored Tones is all about creating a fully personalised colour service built around the client’s skin tone, lifestyle and maintenance preferences. Techniques can vary from glossing and balayage to highlights and colour contouring, with the consultation being the most important part of the service. This trend encourages colourists to move away from one-size-fits-all formulas and deliver truly bespoke results.
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