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90’s Reborn

Freddies featured image

Who doesn’t love the iconic 90’s bombshell styles? Here at Respect, we are infatuated by Freddie’s latest collection, 90’s Reborn. The smokey makeup and simple outfits of the models complement the eye-catching yet elegant hair. Take a look for inspiring styles that can be recreated in the salon or you can teach your clients to wear in many different ways- the classic 90’s allure has definitely retained its charm!


Owner of Freddie’s, Freddie celebrates 30 years with a shoot for Schwarzkopf Professional. The shoot allowed Freddie to flex the team’s creativity and showcase what they do best: create beautiful hair. 

Freddie used the 90s as inspiration for this bold yet beautiful collection to honour the era in which his salon first opened. “…we wanted to pay homage to 90’s glamour, iconic cover girl looks and the legendary models such as Kate Moss, Cindy Crawford, Claudia Schiffer and Naomi Campbell (to name only a few) who took the 90’s by storm and paved the way for future generations.” – Freddie, Salon Owner, Freddie’s.

“Celebrating 30 years as a salon business is a momentous milestone and it has been an absolute pleasure to work alongside Freddie for the majority of this time…It was an honour to produce this shoot for Freddie and the Freddie’s Art Team, seeing the team come together and create this gorgeous collection was wonderful…” – Kay Brady, National PPS Manager & Events UK & IRE, Henkel Beauty Care Professional



Hair: The @FreddiesForHair Art Team • Photography: Michael Young @MYHairPhotography • MUA: Kirsten Baillie @KirstenBMakeupArtist • Stylist: Clare Frith @ClareFrithStyle⁠

Film is an exciting medium for the hairdressing industry – to explore brilliant, creative stories made by hairdressers and photographers around the world, jump over to see our Respect for Hair channel hosted on  which is especially designed for you! From inspirational photographic work, to behind the scenes footage, product explanations and education, you’ll find lots to interest and intrigue. You can sign up with an email and make comments and ask questions. It’s FREE to use and really worth your time. Every film you watch, the platform suggests another piece of moving artistry to feed your imagination. There is something to please everyone from colourists, to cutters, stylists to trainees and salon owners. We love it. You will, too. Now go on.. .hop over to 

Respect is a hub for UK hairdressers of all ages and stages to find out what We Love, We Hearand We Seeas the best product launches, styling advice, hairtools, education training and seminars and hairshows! We are delighted to share the 90’s Reborn collection with you. Sign up to our newsletter which is sent fortnightly direct to your email, so you stay up-to-date with salon styling information, trends in session work, advice on presenting on stage or progress in educating – whatever your interest, whether you’re a trainee or creative director, an educator or team leader, you’ll find all the opportunities and ideas on


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