Introducing Virtual Mauve Blonde, a rich colour with ‘triple dimension reflect’ and it’s Revlon Professional’s colour of the year! Very alluring, the shade is perfect for clients who want to live boldly this year, so get confident and creative. Put your spin on the way to wear Virtual Mauve Blonde and have fun.
Here’s the smart bit. It’s what we call a ‘co-creation project’ working with the views of more than 1500 different hairdressers. Yep, that’s mind-blowing. There was live, interactive voting at Revlon Professional’s first Front Row Sumit in Madrid last year. A fabulous, dynamic event for the brand’s key accounts to get together. This meant the brand could gather the insights of 1,500 colour experts from 26 countries to make one eye-catching colour vision.
Mark Leeson, global ambassador for Revlon Professional, says: “This beautifully intense blonde is so on point with this year’s colour mood. Infused with a cool blast of metallic dimension that changes depending on the light coupled with a subtle mauve undertone, it’s fresh, modern and completely versatile.”
The full range
For more information about the Revlonissimo Colorsmetique range, read on:
The colour is enhanced by its KER-HA complex. Made with hyaluronic acid, repairing phyto-keratin and an antioxidant shine sealer, it offers 2x colour vibrancy care and shine for the ultimate colour and care complex in a creamy micellar emulsion that reinforces, seals and protects hair integrity from the inside, guaranteeing a precise colour deposit for a visible, sophisticated, true-to-tune augmented colour result that lasts.
For more news from Revlon Professional click HERE.
________________________________
Respect is a hub for UK hairdressers of all ages and stages to find out what We Love, We Hear and We See as the best product launches, styling advice, hairtools, education training and seminars and hairshows! Sign up to our newsletter which is sent fortnightly direct to your email, so you stay up-to-date with salon styling information, trends in session work, advice on presenting on stage or progress in educating – whatever your interest, whether you’re a trainee or creative director, an educator or team leader, you’ll find all the opportunities and ideas on www.respectyou.me
We love hairdressing; we see and we hear how you can become the best hairdresser, colourist and salon owner possible. Contact us if you’d like to know more about us. If it’s worth talking about, you’ll read it here.
