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Time is of the essence with XELERATE

Want to save on colour development time by up to 15 minutes and improve your client’s colour result? (We’re pretty sure that’s a resounding YES.) Your wish is KEVIN.MURPHY’s command! Because just when you thought they couldn’t make hairdressing life anymore simple, they go and launch their latest innovation, COLOUR.XELERATE.

Add these easy-to-use oil drops to your colour mixture to help make colour coverage more even, development time shorter, and shine and softness off-the-scale thanks to conditioning properties and a hit of avocado oil. When used with the COLOR.ME Shades, Boosters and Toners, this little miracle worker will be at the top of your clients’ wish list appointment after appointment (so you better get stocked up!)

Want to know more about XELERATE?

We chatted with Ana McCormack – one of the incredible educators at KEVIN.MURPHY – who talked us through how, why and when to use this little hero product (and when not to use it). If you want to know more than go and watch for yourselves and see why you, your salon and your clients need this COLOR.XELERATE in your lives! Watch HERE

Just add shade, booster or toner to your COLOR.BOWL. Then add COLOR.XELERATE and mix it in thoroughly. Finally, add liquid or CREAM.ACTIVATOR the usual way. And there you have it – shiny, happy hair and a happy client (with fifteen minutes to spare).

For more Kevin.Murphy news, click HERE


Respect is a hub for UK hairdressers of all ages and stages to find out what We LoveWe Hear and We See as the best product launches, styling advice, hairtools, education training and seminars and hairshows! Sign up to our newsletter which is sent fortnightly direct to your email, so you stay up-to-date with salon styling information, trends in session work, advice on presenting on stage or progress in educating- whatever your interest, whether you’re a trainee or creative director, an educator or team leader, you’ll find all the opportunities and ideas on

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