Lockdown has forced many men growing their beards and hair, others shaving their heads and others trying to give themselves a haircut- many times quite unsuccessfully! We know, many of you, barbers, are getting messages from your clients requiring ‘help’ these days. Therefore, we thought you might find this useful: Ian Harrold, American Crew AllStar Educator and Creative Director at Attitude Men’s Hair, talks us through the most popular barber cuts in the UK and shares a list of the best products for you to recommend to your clients in order to stop them reaching for the clippers and doing a buzz cut. With a ‘be a bit more patient’ note.
Cut: A classic Crop either clipper cut through the back and sides or faded.
Control: Use American Crew Forming Cream (£15.80), to enhance natural shine and separation. It will highlight the fade and help maintain shape as the Crop grows out.
Longer preppy looks
Cut: Usually cut with a shear or razor and worn off or on the face.
Control: To wear off the face use a base product like American Crew Fiber Grooming Foam (£13.50) and blow-dry into the hair for added hold and heat protection. Then to add more separation use American Crew Matte Clay (£15.80). If your client prefers to style on their face use American Crew Liquid Wax (£14.40) to add texture that you can style and re-style without a tackiness or stickiness.
Cut: Can be short in the sides and back, keep the top slicked back or add height.
Control: American Crew Heavy Hold Pomade (£15.80) is ideal for creating sleek, smooth styles to slick hair back away from the face. To add height, blow-dry with American Crew Firm Hold Gel (£12.80) and finish with American Crew Classic Pomade (£15.80) for frizz-free shine or American Crew Moulding Clay (£15.80) for a looser texture.
Three fail-proof products to recommend
American Crew Tech series Boost Spray (£13.50)
Perfect for men with longer hair, this one-of-a-kind spray adds volume, texture and lift, while soaking up excess oil from the scalp and can be topped up during the day as needed . Ideal for last min zoom calls!
American Crew Alternator Finishing Spray (£12.80)
Gives great control and flexibility for hair on the go. Towel dry and spray into the hair, style with your fingers and leave.
American Crew Classic Firm Hold Styling Gel (£12.80)
Enriched with natural extracts including Vitamin B5 to make hair look thicker. Comb into towel dried hair and leave. This will set the hair and once dry just brush through, the shine will go but the gel will help keep the hair to in place all day.
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