R+Co is a collective of some of the most forward-thinking and boundary-pushing hairstylists in the business. The +Co element refers to the co-founding stylists Garren, Priano and McLaren and is a deliberate nod to the collaborative ethos where guest stylists, colourists and both emerging and established industry talents come together to create new products. This think-tank of top managerial, salon stylists and educators – with a combined century of hairdressing knowledge and experience – is designed to ensure that they have more than one viewpoint on everything they do – that they always have positive options and ideas.
It’s no wonder that R+Co products are so all-encompassing – there is a product for every hair texture and type because everyone’s hair has different needs. But R+Co isn’t just a high-performance hair brand; it is deliberately designed to be more than that. It’s intended to be an experience. The packaging and fragrances are meticulously designed to enhance that experience and evoke a feeling, place, style or attitude. So from the moment you look at the bottle or tube, you’ll know what the product is meant to do and all are very subtly fragranced to be ideal for men and women. Varied photographic labels feature on the packaging along with R+Co’s black monochromatic logo.
All of the products are highly effective and treatment-oriented, with the health of the hair and scalp always paramount. R+Co uses unique ingredients and complexes to make sure that each product delivers true benefits. And everything is formulated without parabens, sulphates (SLS or SLES), mineral oil and petrolatum. They are all vegan, cruelty–free, gluten–free, as well as being colour-safe and some are UV protective. So if you want to play your role in helping the planet recover – you can do so and still have beautiful hair.
The comprehensive, salon-exclusive vegan line features shampoos, conditioners, pre-shampoo masks, cleansing conditioners, rinses, scalp scrubs, prep and detangling sprays, lotions and crèmes, oils, foams, gels, mousses, pastes and balms. The line has cool names that are retro and evocative like Cassette (curl shampoo and conditioner 251ml RRP £27.50 each), Sunset Blvd (shampoo and conditioner for blondes 251ml RRP £24.50 each), Death Valley (Dry Shampoo 300ml RRP £24.50), Two Way Mirror (Smoothing Oil 59ml RRP £28.00).
In explicitly recognising the new social attitudes and sentiment, R+Co has a Leaping Bunny certification, displaying the logo on all of the brand’s packaging to represent their commitment to a non-animal testing policy. Eight national animal protection groups joined forces to form the Coalition for Consumer Information on Cosmetics (CCIC), which promotes a single comprehensive standard under the only internationally recognised logo of its kind, the Leaping Bunny Logo.
For more news from R+Co, click HERE.
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