The Schwarzkopf Professional team, led by global styling ambassador Nick Irwin, collaborated with the label Noki for its AW23 presentation at London Fashion Week. You may have seen his collaboration with Helen Anthony, which we explored last week. Nick used Schwarzkopf Professional’s styling range Session Label when working with Noki, and the results were undeniable…read on for more details.
The Team
Session Label again proves its worth, creating eye-catching, wonderful hairstyles for Fashion Week.
For his collaboration with Noki for London Fashion Week, Nick worked alongside Fashion Stylist Kim Howells and his team, Alastair Jubbs, Alex Sarghe, Max Andrea, Nurian Ferraira, as well as a creative team of international hairdresser talents:
Matteo Forlini, Deris Sbabo, Evelin Benkovic, Geoffrey Martinez, Emilio Carrillo, Daniel Gryszke, Aleksandra Zawadzka, Cihan Bulut, Danny van Tujl, Richard Bodis, Randolph Gray, Marzena Cielen, Farah Naz, Alannah Finnegan, Sarel Lagziel, Yehuda Dabush, Gareth Edward (Gigi) Strydom.
Session Label x Noki at London Fashion Week
Renowned British designer Dr.Noki is known as a self-proclaimed “anarchist to fashion waste”. Noki represents sustainable fashion, focusing on reusing and up-cycling vintage or dead stock textiles. Dr.Noki’s anti-fashion aesthetic is provocative and playful. The brand is a visual rhetoric for today’s age, the mood of the times, and the voices of tomorrow’s generation.
The AW23 show saw Noki’s signature approach with up-cycled and distressed street couture complemented with texture-heavy styling from Session Label.
Products used:
The Powder – used to dirty and rough up the wigs and dreads. A dry-texture hairstyling powder from Session Label with fine dispersion for targeted volume, flexible texture, and instant grip.
The Miracle – used to make the hair feel unkempt and dirty.
A multi-tasking styling balm from Session Label that primes defines and controls without overburdening.
The Serum – used with The Miracle to accentuate the grungy, rave effects.
A serum from Session Label that helps to smooth, polish and add a silky shine to the hair’s surface without overburdening. Perfect for layering.
The Texturizer – used to swell the hair’s texture and give volume.
An undone-look texture spray from Session Label that creates lightweight texture and volume for fuller-looking tousled hair with a moisturised feel.
The Flexible – used to prep when ironing the wigs and the model’s natural texture.
The Strong– used to hold and create gravity-defying hair.
Schwarzkopf Professional Online and Digital
Revisit the #SESSIONLABELxNOKI and #SESSIONLABELxHELENANTHONY collaborations with behind-the-scenes action straight from London Fashion Week – all featured within Schwarzkopf Professional’s Instagram Highlights.
Follow @SchwarzkopfProUK on social media and the #SESSIONLABEL/ #CRAFTTHEDIFFERENCE hashtags for more and discover Nick Irwin’s incredible portfolio via @nickirwinhair and nickirwinhair.com.
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