OSMO is celebrating its 25 years in business with a colourful collection. With a refreshed look for its care and styling products alongside an unwavering commitment to creativity and self-expression, OSMO is once again redefining the boundaries of professional haircare.
The Next Chapter: A Fresh, Reimagined OSMO
The OSMO relaunch represents a new era of professional haircare, where bold innovation meets quality, performance, and accessibility. The rebrand introduces a sleek new look with a modern, unisex colour palette designed for inclusivity and contemporary appeal. Enhanced usability features include an embossed flip-top cap for ease of use and added elegance, while a soft-touch material elevates the tactile experience, reinforcing a premium feel. Additionally, the product range has been refined with clearer segmentation for styling, care, colour, and toning, making it easier for professionals and consumers to navigate and select the perfect solutions for their needs.
Inspiration
“This stunning collection was created for our 25th Anniversary. The inspiration was natural looking achievable styles – your best hair but better, type vibe.” OSMO Creative Team
Credits
Hair: OSMO Creative Team • Photographer Chris Bulzuik • Styling: Rebecca Tessler: Make-up: Louise Maddison & Dan Wood
For more of the latest industry news click here
________________________________
Respect is a hub for UK hairdressers of all ages and stages to find out what We Love, We Hear and We See as the best product launches, styling advice, hairtools, education training and seminars and hairshows! Sign up to our newsletter which is sent fortnightly direct to your email, so you stay up-to-date with salon styling information, trends in session work, advice on presenting on stage or progress in educating- whatever your interest, whether you’re a trainee or creative director, an educator or team leader, you’ll find all the opportunities and ideas on www.respectyou.me
