Summer is on the horizon, and whilst your clients will be relishing in the idea of some natural Vitamin D, it’s a chance to offer them the ultimate solution for maintaining healthy, vibrant hair in the sun.
As if by magic… Introducing the new Bonacure Sun Protect collection by Schwarzkopf Professional, which merges superior sun care with clean performance, ensuring that clients can achieve their desired holiday hair goals – healthy, shiny, and gorgeously glowing locks.
The Star
The star of the collection is the all-new Scalp & Hair Mist, a groundbreaking addition that revolutionises summer hair care routines. This leave-in spray provides SPF20 UV protection, safeguarding both scalp and hair from the harmful effects of sun exposure. Enriched with cold-pressed Coconut Oil, it not only shields against UV rays but also enhances manageability and smoothness, leaving hair feeling nourished and revitalised. The vegan formula, free from silicones and artificial colorants, ensures a clean, guilt-free application.
The collection also features two other essential products that hairdressers already know and love:
3-in-1 Scalp, Hair & Body Cleanse and 2-in-1 Treatment.
“Introducing the new Scalp & Hair Mist is so significant” says Gary Taylor, Schwarzkopf Pro UK Ambassador, and salon owner “It addresses a crucial need for clients who desire sun protection without compromising on hair health and manageability. The full collection provides clients with a comprehensive summer hair care regimen as each product is designed to complement the other, ensuring that clients can enjoy their summer adventures without worrying about hair damage or dryness.”
Golden Opportunity
As salons prepare for the summer rush, the collection presents a golden opportunity to enhance retail sales. With consumer hair knowledge at an all-time high, salon professionals can use these innovative products to offer expert advice and personalised recommendations, ensuring that clients enjoy flawless hair care throughout the summer months.
For more product news, click HERE.
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