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Metal Detox oils up

Love the Metal Detox system? Thought it couldn’t get any better? The power of innovation at L’Oreal Professionnel is second to none, as they proudly introduce the Metal Detox Oil – the latest addition to the Serie Expert Metal Detox range. Not just saving hair from metals, but also from breakage and frizz. Sounds like a hero product to us.

With every wash, metal found in water can penetrate hair fibres, causing colour to quickly fade alongside unnecessary breakage. L’Oreal Professionnel Metal Detox Oil is a transformative oil enriched with Glicoamine – a clever molecule small enough to remove the excess copper inside hair fibre.

Its lightweight, yet luxurious, texture is instantly absorbed by the hair, leaving a protective finish for up to 97% less hair breakage and two times more shine**.

L’Oréal’s Metal Discovery

Metal can be found in all types of water; creating a film on the hair which can cause hair to become dull and brittle. As copper particles meet oxidants – commonplace when applying a colour treatment- a negative chemical reaction can occur, resulting in breakage and unreliable colour results. To eliminate the risk, neutralising copper particles can be achieved with Gilocamine; the molecule unique to L’Oreal Professionnel Serie Expert Metal Detox.

For more of the latest news from L’Oréal Professional, click HERE.


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