With pandemic measures and guidelines continually updating, everything may seem overwhelming and confusing right now. England is under second lockdown while other UK areas are moving into different tiers. L’Oréal Professional has worked its best to support the hair professionals and keep us all informed; the company has now created a new edition of the L’Oréal Professional Products Division Salon Support Guide (one for UK and one for ROI) and keeps on updating it.
The UK Salon Support Guide was launched end of March and has been continually refreshed with last updates on the 9th of November. Publicly available and free on L’Oréal’s pro site, the guide can be found alongside other education courses; it includes free and instant access to everything you need to know as salon owners, salon employees or self-employed hairdressers during lockdown.
The guides have been created to support all salons and hairdressers during this challenging period and are available on L’Oréal Access UK and ROI and L’Oréal Partner Shop (UK only) and cover aspects such as: UK key consumer insights, communications advice and social media tips for salons who are open and those that are temporarily closed, a summary of mandatory government guidelines for England, Wales, Scotland, Northern Ireland and ROI. Plus all kinds of support and information links, upcoming education events, as well as other useful links. You can also find recommendations and ideas on how salons can adjust to the new circumstances, like details on hygiene and safety, team and salon organisation, communication with clients, info on hand sanitisers and masks, how-to clean and sterilise hair tools, placing stock orders, how to adapt waiting areas and modify salon operations and more.
The latest edition includes sections that we believe you may find extremely useful and also profitable now, like Virtual Consultation – how to and top tips, Ideas on Virtual Shopping, Offer a Call & Collect Service, Salon Toolkits and Social Media Assets.
You can access the guides as an e-learning module on education platform L’Oréal Access by clicking HERE. Open to all salons and hairdressers Access is home to a community of over 30,000 UK and Irish hairdressers with over 2,500 pieces of education content across artistry, business and social media. Sign in to your account, find it under All Content and enrol in order to download it for free.
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