Love the Metal Detox system? Thought it couldn’t get any better? The power of innovation at L’Oreal Professionnel is second to none, as they proudly introduce the Metal Detox Oil – the latest addition to the Serie Expert Metal Detox range. Not just saving hair from metals, but also from breakage and frizz. Sounds like a hero product to us.
With every wash, metal found in water can penetrate hair fibres, causing colour to quickly fade alongside unnecessary breakage. L’Oreal Professionnel Metal Detox Oil is a transformative oil enriched with Glicoamine – a clever molecule small enough to remove the excess copper inside hair fibre.
Its lightweight, yet luxurious, texture is instantly absorbed by the hair, leaving a protective finish for up to 97% less hair breakage and two times more shine**.
L’Oréal’s Metal Discovery
Metal can be found in all types of water; creating a film on the hair which can cause hair to become dull and brittle. As copper particles meet oxidants – commonplace when applying a colour treatment- a negative chemical reaction can occur, resulting in breakage and unreliable colour results. To eliminate the risk, neutralising copper particles can be achieved with Gilocamine; the molecule unique to L’Oreal Professionnel Serie Expert Metal Detox.
For more of the latest news from L’Oréal Professional, click HERE.
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