#HairTheLove

#HairTheLove campaign

Lauren L’Oréal Professionnel

 We’re head over heels for L’Oréal Professionnel’s new #HairTheLove campaign video celebrating all you amazing hairdressers and the impact you have on people’s wellbeing. We want to say a big thank you. Let’s encourage the future generation in the success of the hairdressing industry. Share the love.
 
#HairTheLove is about recognising, celebrating and thanking hairdressers for the integral impact that they have on peoples’ lives every day, whilst simultaneously seeking to raise awareness for challenges we face as an industry, such as public misconceptions and the decline of new talent entering the hairdressing profession.
 
Check out the powerful video, which is based on a love letter from a client to their stylist. It documents all the ways hairdressers help their clients. No, we’re not talking a root touch-up, but the deeper, more emotional support stylists provide clients when life gets tough. Happy Valentines Day y’all.
 

For more news from L’Oréal Professionnel, click HERE.

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