Joico K-Pak

JOICO K-PAK is back

Lauren Jump for Joico

Joico K-PAK is back with new and improved technology and packaging AND it’s joined by the K-PAK Color Therapy range.

Joico K-PakIn-salon treatment – 4 steps

Hailed by stylists’ as the backwash secret weapon, the K-PAK in-salon hair-repair system works to dramatically enhance colour service results. In just four steps, the treatment reconstructs, rebuilds, and protects damaged hair for breathtakingly healthier-looking hair after every colour or lightening services. Sounds to good to be true, right?!

Step 1 is to cleanse and remove build-up from the hair with K-PAK Clarifying Shampoo. Step 2: apply K-PAK Cuticle Sealer pH neutralizer to towel-dried hair, leave for 5 minutes and then rinse. Step 3: apply K-PAK Reconstructor Deep-Penetrating Treatment, leave for 5 minutes and then rinse and finally Step 4, apply K-PAK Hydrator to the hair. You guessed it – leave in for 5 minutes and then rinse. 

Joico K-PakAt home

Whether your client’s guilty pleasure is excessive heat styling, chemical processing or environmental factors, K-Pak’s at-home hair care range works its magic to bring even the most brittle and lifeless hair back to life. Famed for repairing years of damage and improving strength, elasticity and manageability, the new-look range is the perfect support to the in-salon treatment and features the following: Clarifying Shampoo to detox hair from hard water, chlorine and minerals, Reconstructing Shampoo and Conditioner, Liquid Reconstructor (AKA liquid gold), Reconstructor deep penetrating treatment, Hydrator intense treatment for dry/damaged hair, RevitaLuxe restorative treatment.

Joico K-PakColor Therapy

Your clients have invested in your expertise and are over the moon with their colour results. Now they want it to last! Cue K-PAK Color Therapy, which combines next level colour protection with the reconstruction powers of K-PAK’s signature range. The result? stunning colour vibrancy that lasts up to 8 weeks, with instantly stronger hair, with twice the shine. The range features Color-Protecting Shampoo and Conditioner, Therapy Luster Lock Shine and Repair Treatment, Luster Lock Multi-Perfector Shine and Protect Spray and NEW Luster Lock Glossing Oil for enhanced colour protection. 

For more information on the colour world of JOICO, click HERE.


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