Dry hair is one of the biggest concerns for consumers who now more than ever want healthy, beautiful hair. What your clients might not know is that scalp care is as essential as haircare. Hydrating the scalp daily helps create the perfect, balanced environment for hair to thrive.
Revlon Professional invites you to unleash your clients’ hair potential and rethink hydration from root to tip with the new Scalp Moisturising Lotion. This dual-action product is the latest addition to the Re/start Hydration range.
The Scalp Moisturising Lotion joins the line-up of five skincare-inspired formulas for high-performing, professional results. Your clients can mix and match these innovative products to create a personalised haircare hydration routine.
Time to press the restart button
The scalp is exposed to external aggressors daily, including dry environments, pollution, heat styling, and excessive brushing. It’s no wonder we often compromise the skin’s protective barrier.
About
While we can’t control outside factors, we can help clients protect and boost the hydration of their hair and skin barriers. The new Scalp Moisturising Lotion is a must-have for a complete hydration routine. Revlon Professional formulated this silicone-free lotion with hyalucomplex; a combination of hyaluronic acid and panthenol. The lightweight formula helps balance and protect the scalp microbiome while moisturising it.
Results
Dermatologically proven: the scalp condition improves significantly after 12 uses *
9 out of 10 consumers agreed that:
- Scalp feels hydrated
- Reduces scalp itchiness due to dryness
- Soothes the feeling of scalp discomfort
In-Use Test under dermatological control and self-perception questionnaire with 33 subjects.
Meet the complete Re/start Hydration range which hydrates the scalp and locks moisture into the hair’s fibre.
Three levels of hydration. Three different hair routines
Re/start provides specific solutions for all hair types, creating a personalised routine for healthy, shiny, and hydrated hair.
Elevate your expertise on hair moisture and reveal your clients’ full hydration potential.
- Frizz-prone hair: needs daily hydration maintenance
- Naturally dry hair: needs extra hydration and smoothness
- Chemically dehydrated hair: needs reverse hair dryness
The range
The new Scalp Moisturising Lotion: formulated with skincare ingredients and hyalucomplex. Moisturises, soothes, and provides scalp comfort.
Moisture Melting Conditioner: formulated with betaine and pro vitamin B5. Enhances softness and makes hair easier to detangle.
Moisture Micellar Shampoo: formulated with skincare ingredients and infused with betaine and pro vitamin B5. Locks moisture into the fibre for soft, shiny hair.
Anti-frizz Moisturising Drops: formulated with pro vitamin B5. Improves shine for long-lasting frizz control.
Moisture Rich Mask: formulated with betaine and pro vitamin B5. Provides long-lasting frizz control for smooth and nourished hair.
For more news from Revlon Professional click HERE.
________________________________
Respect is a hub for UK hairdressers of all ages and stages to find out what We Love, We Hear and We See as the best product launches, styling advice, hairtools, education training and seminars and hairshows! Sign up to our newsletter which is sent fortnightly direct to your email, so you stay up-to-date with salon styling information, trends in session work, advice on presenting on stage or progress in educating – whatever your interest, whether you’re a trainee or creative director, an educator or team leader, you’ll find all the opportunities and ideas on www.respectyou.me
We love hairdressing; we see and we hear how you can become the best hairdresser, colourist and salon owner possible. Contact us if you’d like to know more about us. If it’s worth talking about, you’ll read it here.
