Want to feel empowered? Ghd promises to deliver relevant, real-world skills that enhance salon services, inspire confidence and create opportunities for business-boosting retail. Ghd’s education is built on three key pillars, which are at the heart of the brand’s training – whether in-person, online or in the salon:
Trend-led
With insight and inspiration from ghd, hairdressers will understand the key current and upcoming trends, direct from the runway and red carpet. This means salons can offer clients the most up-to-the-minute finishes, as seen on social media and on their favourite models, influencers and celebrities.
Inspirational
With support and education from ghd, hairdressers will be inspired to get creative and push boundaries when styling with the brand’s revolutionary tools. Combining powerful technology and innovative techniques, ghd will help salons unlock the limitless ways they can create good hair days, every day, for clients in the salon.
Growth-focussed
With new consultation skills and retail advice, ghd education helps salons grow their business. Understanding clients’ lifestyles is key to effective recommendation, for in-salon services, and so that clients have the confidence, know-how, and correct ghd tools to create their dream hair at home.
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Delivery of education
Keeping education accessible is key to our new hybrid ways of working, which is why ghd offers education in-person and online, across various dynamic formats. These include:
In Person: The ghd underground regional tour brings fully immersive, interactive styling sessions to key cities. Combining inspirational shows from ghd ambassadors with hands-on sessions, these events are all about levelling up your skills, capturing content and trying all of the newest techniques and tools from ghd.
In Salon: The ghd freelance education team are on hand, on demand, to provide in-salon training sessions to benefit and inspire the entire team. Choose from fundamental sessions to top up your product knowledge or more trend-led education on techniques.
Live Broadcasts: Be inspired by ghd ambassadors in engaging livestreams, packed full of techniques, trend-led updates and practical tips to try in the salon. Get the team together and tune in to be
inspired for the season.
Live Online Sessions: Join ghd educators for live, interactive hands-on seminars – watch, learn, and style along in real time, with the opportunity to ask questions, showcase your work and be inspired by others.
In Your Own Time: Time is precious, but that doesn’t mean missing out. Core modules from ghd covering essential techniques and product know-how are available to access online and watch in your own time, wherever works best for you.
All ghd salons registered within the Partnership Programme are entitled to free education throughout the year, with varying allocations available across the pillars for our Premier Partner, Partner and Affiliate salons.
To find out more, or to discover the full range of ghd education, speak to your ghd business development manager or call 01924 423400.
For more good hair news from ghd, click HERE.
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