Autumn Winter 2018 Trends

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As Autumn-Winter season is fast approaching we caught up with ghd brand ambassador Eugene Souleiman to break down the big hair trends for next season after working on some amazing catwalk shows in New York, Paris, Milan and London. 

 Play it by ear
Eugene tells us that this look is all about placement behind the ears. The looks reflect the everyday practicality of tucked hair and adds: “At a moment when fashion is more engaged with women’s real lives, tucked hair is practical but styled-up.” To get the look use a ghd gold styler to add texture and give the hair a slight bend through the ends of the hair.

Au natural
These looks were seen at the Missioni, Preen and Tommy Hilfiger shows to name a few. The celebration of women’s natural hair worked well with the season, says Eugene. He added: “The result was achieved by enhancing individuals’ imperfections.” Give your clients a perfect base while adding texture to their hair by rough-drying with ghd air hairdryer.

Bold bobs
Sharp and defined 60s-inspired bobs were seen at the Moschino and Marc Jacobs shows. Eugene tells us this is the perfect way to allow women to experiment with new lengths and angles. Get glossy hair with ghd’s gold styler to make hair perfectly straight and shiny.


The new wet look
Prada, Peen and Erdem were fans of the new wet look which imitates rain-soaked strands or creates glistening hair through glitter roots. The grungy vibes represents the line between masculinity and femininty via floaty fabrics, says Eugene. Give the hair movement with ghd gold styler by alternating the direction of each section of hair.



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