evo’s aim is to be the most responsible version of themselves. Their commitment is to put people and the planet first to minimise their impact. The brand has just announced a partnership with Plastic Bank to help stop plastic from entering the ocean while improving the lives of the people who collect it.
The facts
Every year, 8 million tonnes of plastic end up in our oceans, equating to 1 garbage truck every minute – yikes! Plastic Bank is helping to tackle this issue by supporting ethical recycling ecosystems in underdeveloped communities to fight plastic pollution and poverty. now, plastic bank has reached a truly remarkable milestone: together with evo communities, they have collected over 7 billion plastic bottles from entering our oceans — the largest volume of plastic waste hand-gathered EVER!
This achievement was made possible by more than 50,000 individuals who, every day, exchange plastic for income and benefits that empower their families and build stronger communities. This milestone isn’t just a celebration; it’s a testament to the impact we’re creating together.here’s to the next billion bottles—one impactful step closer to ending plastic pollution and poverty. Born in 2013 from an idea to turn plastic into worth, plastic bank is a social enterprise that is helping stop plastic from entering our oceans by empowering collection community members to collect plastic waste and exchange it at collection branches for secure income and life-improving benefits such as work and health insurance, school supplies, meal vouchers and more. the collected plastic is then processed to be re-used in new packaging and products.
From the very beginning, evo has donated stock to homeless shelters and continually supported people-first causes. The planet remains top of mind through every decision made, with a vegan and peta accredited cruelty-free product offering, green pre and post-consumer recycled packaging, fsc certified paper and materials, and by purchasing certified carbon credits that allow us to offset emissions.
evo’s mission
While evo has long been committed to people first and planet-first initiatives separately, plastic bank is an organisation equally dedicated to both. “we believe sustainability is a journey of progress, not a path of perfection and we’re committed to continuously learning, improving and evolving to do better for people and the planet,” says Nina Junin, evo’s head of brand, “partnering with Plastic Bank to stop plastic from entering the ocean while also improving the lives of people in developing countries at the same time is truly a dream come true.”
For every evo retail bottle sold, plastic bank collection members will collect the same amount of plastic from the environment in places such as Indonesia, the Philippines, Egypt or Brazil. Not only will evo be able to offset plastic production, they will be able to track every plastic exchange through the plasticbank® app and share their impact with their community. currently, Plastic Bank’s ocean stewards have stopped over 84 million kg of plastic from entering the ocean. if you would like to support their collections and become an ocean steward, visit www.plasticbank.com… together, we can make a difference.
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