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Aveda launches Colour Boosting Treatments

Listen up hair pros, Aveda have launched something your clients will want to snap up faster than they can say “cut and colour”. Their new Color Renewal Color & Shine Treatments have just dropped and we predict a big response from your regulars. Designed for both colour-treated and untreated hair, these four intensely nourishing colour boosting at-home masques aim to revive colour and shine after just one use.

Thanks to hydrating shea butter and a conditioning fruit oil blend of strawberry, apricot and raspberry seed, they also promise to leave hair silkier, softer and healthier looking in a flash. And did we mention how good they smell? Imagine a delicious fresh, fruity-floral and woody perfume and you’ve got the idea.

The treatments are available in four colour-boosting shades: Warm Brown to add richness and enhance warm tones on light to medium brown hair; Cool Brown to add depth and enhance tool tones on medium to dark brown hair; Warm Blonde to add warmth and enhance golden tones on medium to dark blonde hair; And Cool Blonde to tone, cool and neutralise brassiness, on all blonde, grey or silver hair.

We love that it gives amazing (and instant) results, it’s 98% naturally derived and vegan and cruelty-free. How’s that for a heroic combination?!

Find out more about Aveda HERE


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