Phorest took home bronze for Best Customer Experience – Private Sector at the 2026 eir Business Chambers Ireland Awards.
Held at the Dublin Royal Convention Centre, the national awards celebrate organisations setting high standards in customer care, trust and service innovation across Ireland.
Serving more than 12,000 hair, beauty and aesthetic businesses around the world, Phorest earned its place on the podium following a rigorous judging process. Judges recognised the salon software company’s ability to combine innovative technology and AI with a personal, community-led approach to customer support.
Wonderful Service, the Phorest Way
Although Phorest now operates globally, its Irish roots remain an important part of the company’s culture.
At the heart of its customer experience is Seirbhís Go Hiontach, meaning Wonderful Service.
Rather than measuring customer interactions solely through traditional corporate scores, Phorest embeds its Seirbhís Go Hiontach – or SgH – philosophy throughout global recruitment and team training.
The aim? To ensure salon, spa and clinic owners receive a little taste of Irish hospitality, wherever they are in the world.
A Record-Breaking Year
The award follows a year of continued growth and development for the Dublin-founded company.
Phorest’s award entry highlighted a Net Promoter Score of 64 during 2025, which recently reached a global high of 69, alongside 99.99% platform uptime.
The introduction of new live-chat support has also helped reduce customer query resolution times by more than 61%.
“Taking home a national Chambers Ireland award is a massive milestone for us,” says Niamh Greaney, Director of Customer Success UK and Ireland at Phorest.
“Our customer service is driven by Seirbhís Go Hiontach – Wonderful Service – which is a commitment to going above and beyond to create magic moments for the businesses who trust us with their livelihoods.
“To be named among the top customer experience providers in the country is a testament to our relentless global team and the 12,000-plus salon owners who build the Phorest community every day.”
Technology with a Human Touch
Alongside its customer support, Phorest continues to invest in technology designed to help salon, spa and clinic teams work more efficiently.
Recent developments include ethical AI tools such as CheatSheet AI and FrontDesk AI, created to support and amplify salon teams rather than replace the people behind them.
Community remains an equally important part of the Phorest approach. Earlier this year, the Phorest Summit celebrated its tenth anniversary in Dublin, welcoming 650 hair, beauty and aesthetics professionals from around the world.
From salon-floor beginnings to national recognition, Phorest continues to prove that technology and genuinely great customer service can work hand in hand. Congratulations to the team!
