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A Hydra Special haircare routine

Hydration is key, particularly in the warmer weather we’ve had this week, but we’re not just talking about your water intake…. Hydrating your hair is also a necessity. Enter ESLA ITALY with their new Hydra Special range.

The Hydra Special range by ESLA ITALY has been specifically developed to replenish dry hair. The range contains Manna of the Madonie, a specific Sicilian phytocomplex derived from tree sap, which provides long-lasting hydration and extreme softness, as well as shea butter contained in the mask that nourishes the hair, making it manageable.

Four products make up the range: a shampoo, conditioner, mask and serum. This means that anyone with dry hair, whether fine or coarse, can find their perfect combination of products to keep their hair hydrated and healthy. 

Hydra Special Shampoo

long-lasting hydration for normal and dry hair

Moisturising shampoo: It gently cleanses the hair, enhancing its natural shine. Enriched with Manna of the Madonie, a Sicilian phytocomplex with unique moisturizing properties, it gives softness and long-lasting hydration to the hair. 

How to use: apply to damp hair, gently massage the scalp, then rinse thoroughly 

Hydra Special Conditioner

anti-frizz conditioner for frizzy and coarse hair

Nourishing conditioner: for normal or dry and brittle hair. Enriched with Manna of the Madonie, a Sicilian phytocomplex with unique moisturizing properties, it gives softness and long-lasting hydration to the hair. It conditions without weighing it down, improving the hair’s appearance and manageability. 

How to use: after HYDRA SPECIAL SHAMPOO, apply to damp hair and distribute all over lengths and ends, leaving on for a few minutes. Rinse. 

Hydra Special Mask

intense long-lasting hydration for coarse and very dry hair

Long-lasting moisturising mask: for normal or dry and brittle hair. Manna of the Madonie, a Sicilian phytocomplex, combined with shea butter, provides instant nourishment, leaving hair soft, nourished and manageable. 

How to use:: after HYDRA SPECIAL SHAMPOO, apply to damp hair and distribute all over lengths and ends. Leave on for 5/10 minutes then rinse. Use once or twice a week, or more regularly as needed. 

Hydra Special Serum

intense hydration for coarse and dry hair

Intensive moisturizing serum for normal or dry and brittle hair. This non-greasy leave-in treatment provides instant nourishment, shine and softness. 

How to apply: apply the serum to clean, damp hair and proceed with drying and styling. 

For more of the latest industry news click here

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