LumiShine Jump for Joico

News added 03/05/18: LumiShine Dimensional Deposit Demi-Permanent Crèmes
We’re loving a new addition to the LumiShine range, the Dimensional Deposit Demi-Permanent Crème Shades  – with 20 shades to choose from – ensures that creating luscious, three-dimensional colour becomes an effortless task for any colourist. And, with the trademark shine of any product in the LumiShine family, hair is restored to a higher standard of health, becomes luminously glossy and enviously admired. Nice! 
Plus, the Crème Shades can also easily be used for contouring using the shades to highlight and low-light to define, structure and compliment a client’s face shape. They also make it even easier to correct hair color and reverse badly grown-out ombrés. The unique demi-permanent crème formula conditions even the most damaged hair, infusing each strand with gorgeous, rich, vibrant dimension. Nourishing and restorative, these gentle, Ammonia-free shades are also enriched with a beautiful fragrance featuring peach, mandarin and sandalwood. It’s win-win all around, we say. Why not try it for yourself?

To find out more about LumiShine and the 20 crème shades available, please CLICK HERE: 

News added 07/09/17: As Autumn rolls around, we’ve seen a seasonal shift occur from the pretty pastel shades of the festival season into warmer, richer colours. Joico have noticed it too, and are bang on trend as they launch their sunset-inspired LumiShine Natural Red-Gold series to coincide with this shift. These super flattering shades easily cover greys and provide long-lasting, luminous results that your clients will love. Featuring the brands patented Argiplex technology, these new LumiShine shades leave the hair restrengthened and super shiny. Oh the joi of healthy hair!
For more information on LumiShine CLICK HERE:
* These shades are unsuitable for use on pre-lightened hair, or hair than is more than two levels about the client’s starting level. 

Joico LumiShine